Price It Right: The Free Calculator Every Video Creator Needs to Stop Undervaluing Their Work
- Apostolos Roussas
- May 26
- 2 min read
If you’ve ever stared at your screen, wondering “How much should I charge for this project?”—you’re not alone.Freelancers, studios, and creators in motion graphics or video editing all struggle with pricing. Too low, and you burn out. Too high, and you risk losing the gig.
That’s why we built Price It Right — a totally free calculator made specifically for motion designers, editors, and creators who want to price with clarity and confidence.
💡 What Is Price It Right?
Price It Right is a simple, web-based calculator that helps you:
💼 Estimate your project’s value based on real-world variables
🧠 Include the hidden costs you always forget (like management time!)
💸 Adjust pricing depending on whether you're working solo or with a team
🧾 Justify your pricing to clients — with numbers that make sense
And no, this isn’t one of those vague “charge what you’re worth” pep talks. This is real math based on your internal hours, creative complexity, and project scope.
🔧 How it works?
🧠 Why Most Creators Price Wrong
Let’s be real:Most creatives undercharge. Not because they’re not good — but because they don’t have a system.
You forget to count:
Time spent on feedback loops
Emails and endless client calls
Licensing costs
Your profit margin 😅
Price It Right solves all that. It’s not just a calculator — it’s a mindset shift.
🚀 Who Should Use This?
If you're a:
Freelance video editor
Motion designer
Video production agency
Content creator selling client work
Animator tired of clients asking for discounts
Then Price It Right is made for you.
🔗 Try Price It Right (Free)
No sign-up. No limits. Just better pricing decisions — starting today.
💬 Final Thoughts: You Deserve to Get Paid Right
You already do the creative work. You already put in the hours.
Let Price It Right help you stop undercharging and start getting paid what you're worth — based on real logic, not gut feeling. Because guessing is not a pricing strategy.
P.S. Got a project to price right now? Try it. It takes less than a minute. And you might be shocked by how much you’re really worth.